Our vision is to be a global market leader in creating simple innovative products.
Our company values define who we are and how we operate.
Derived from the square shape, with a strong foundation, smooth straight lines and perfect right angles the square symbolizes stability, reliability & trustworthiness.
Based on this we have founded our guiding business principles that frame up the four sides of the square and at the center are our Māori tikanga (values) that we live by and are at the heart of everything we are and do.